Have you ever scanned the code quickly like a thief to pay in front of the adult products shelf in a convenience store late at night? When you see an advertisement for sexy lingerie on social media, do you subconsciously swipe the screen and pretend not to see it? When an anonymous question in a Douban group is asked "How to choose a vibrator", are you always worried about being labeled as "promiscuous"?
It's not your fault. In the cultural soil of "talking about sex is pale", desire is always equated with depravity. But do you know? The ancient Greeks regarded sex as a sacred ritual. "Jin Ping Mei" records the use of 28 sex toys in detail. Even Freud affirmed the positive significance of masturbation to mental health in his works.
The rise of a trillion-dollar market
It is estimated that by 2025, the scale of China's sex toys market will exceed 300 billion yuan, equivalent to 820 million yuan in daily consumption. From Beijing, Shanghai, Guangzhou and Shenzhen to the eighteenth-tier counties, vending machines and food delivery platforms make shopping as convenient as ordering milk tea. (Data source: China Sexual Health Industry Association)
User portrait revealed
Age: 86% of consumers are between 18 and 34 years old, of which 42% of sales are contributed by people aged 25-29.
Gender: 60% of female users far exceed male users. From single white-collar workers to married mothers, they silently support the "her economy" on e-commerce platforms.
Scenario: 35% of orders come from long-distance couples, 22% are middle-aged and elderly people over 45 years old, and even 60-year-old couples rekindle passion through vibrators.
(Data source: JD Health, Sex Business Network)
Changes in social concepts
Guanyun County, Jiangsu Province, has leapt from a poor county to the "capital of sexy lingerie", creating 50,000 jobs; Mengyao, a girl born in the 2000s, opened a sex toy store in a village in the city, with a monthly income of over 10,000 yuan, becoming an industry mentor. More and more young people regard sex toys as "small appliances" that improve the quality of life.
1. Protect physical health
Women: Long-term use of vibrators can improve pelvic floor muscle elasticity and reduce the risk of postpartum urinary incontinence; menopausal women relieve vaginal dryness through vibration stimulation.
Men: Delay spray helps premature ejaculation patients rebuild confidence, and masturbation cups reduce the incidence of prostate diseases.
(Medical basis: "International Journal of Sexual Medicine")
2. Catalyst for intimate relationships
A survey by the Kinsey Institute in the United States showed that 67% of couples significantly increased the frequency and satisfaction of their sexual life after using sex toys together. From role-playing to SM props, these tools allow intimate relationships to get rid of the "seven-year itch".
3. The key to self-exploration
Japanese sex education experts point out that masturbation is the best way to understand the body. Women discover the G-spot through vibrators, and men unlock new pleasures through prostate massagers. This is essentially a process of self-growth, just like learning musical instruments and sports.
Material Safety
Prefer non-porous materials, such as medical-grade silicone and ABS plastic, to prevent bacteria from growing in porous materials.
Stay away from cheap products containing phthalates, which may interfere with endocrine function.
Cleaning and Disinfection
Wash with warm water and non-scented soap before and after use. Silicone products can be boiled for 5 minutes for disinfection.
Wipe charging toys with 75% alcohol to prevent water damage to the circuit.
Lubricant Selection
Silicone toys are usually paired with water-based lubricants, and oil-based lubricants will corrode the material.
Avoid using delay products containing benzocaine, which may cause allergies and numbness.
Privacy Protection
Choose merchants that provide "anonymous delivery" and "normal packaging" to avoid privacy leaks on express delivery slips.
Please use black cloth bags for storage and keep them out of reach of children.
Psychological Construction
Communicate needs with your partner honestly to avoid misunderstandings caused by unilateral use.
If you feel uncomfortable or ashamed, please seek help from a psychologist in time.
Single women: 26-year-old designer Luna said frankly: "The vibrator allows me to no longer rely on unreliable dating partners and enjoy pure physical pleasure."
Long-distance relationship: Programmer Akai and his girlfriend give each other blind boxes of sex toys every month, "This can maintain the heat of the relationship better than video chatting."
Middle-aged and elderly groups: After her husband passed away, retired teacher Ms. Wang felt relieved
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